Don't sell people an incomplete map and then blame them for getting lost. I've been sitting with that thought for weeks because the more I look around, the more I realize that many of the frustrations we carry as a society are not simply about unemployment, corruption, inequality or even money. They are about the stories we tell one another. From the time we are children, we are handed maps for how life is supposed to work. Study hard and life will work out. Get a degree and you'll find a good job. Work hard and success will follow. Save consistently and you'll become financially secure. Find your passion and the money will come. Marry the right person and everything else will fall into place. Believe in yourself. Think positively. Stay disciplined. None of these statements is entirely false. But none of them is entirely true either. The problem is rarely what they say. The problem is what they leave unsaid. Because what is omitted from a story is often just as powerful...
Everyone thinks they can run a better business than their boss—until they try. Before I ventured into business, I worked in the hospitality industry, and let me tell you, that experience was a wake-up call. If you're fresh out of school and dreaming of starting a business, do yourself a favor—get a job first. Not only will you gain industry insights, but you'll also realize that running a business is a whole different beast. Starting a business in Kenya fresh out of school is like jumping into a pool, only to realize there’s no water. Everyone tells you, “Just start something! Be your own boss!” What they don’t tell you is that being your own boss often means being your own accountant, marketer, delivery person, customer service rep, and unpaid intern—all while dealing with friends who think they’re doing you a favor by buying your products at a discount. If you’re dreaming of starting a business in Kenya straight out of school, fueled by optimism and motivational TikTok's,...