Our attention is finite, yet we spend it everywhere but where it matters. This is not a moral failure. It is a structural one. Attention economics is the idea that in a world overflowing with information, human attention becomes the scarce resource. Whoever captures it, holds power. Over time, this has reshaped not just markets, but inner lives. What we notice. What we ignore. What we can tolerate. What we can no longer sit with. For a long time, people warned that television would rot our brains. In hindsight, television looks almost generous. A show required you to stay for forty minutes. A film asked for two hours. A detective story invited you to notice details, to remember names, to hold multiple threads in your mind at once. You watched. You followed. You waited. Listening to music meant staying long enough to learn lyrics. Reading meant sitting with confusion until meaning arrived. Writing a poem meant wrestling with language, not skimming it. Even boredom had a purpose—it ...
"Life ni kujipanga." That’s what they told us. That if you just plan well, work hard, and stay disciplined, everything will fall into place. But here you are—fully grown, fully stressed, and realizing that no amount of ‘kujipanga’ prepares you for the rent that ambushes you like an exam you forgot about. Turns out, adulting is a never-ending group project where everyone is faking it, and the biggest scam? The lies we tell ourselves to keep going. Let’s break them down, one painful truth at a time. "Once you finish school, life will be smooth!" Reality: You will apply for 100 jobs, get ghosted by 95, get 3 interviews where they ask for 10 years of experience for an entry-level role, and the other 2 will pay you exposure and lunch. Smooth, indeed. "If you work hard, you will succeed." Reality: If you work hard and know the right people, and have luck, and don’t fall sick, and are willing to fight tooth and nail, maybe you will succeed. Otherwise, some ...