If a child grows up to be kind, healthy, responsible, self-sufficient, and decent—but not wealthy—has the sacrifice failed? Most people would instinctively say no. Yet many families behave as though the answer is yes. Not openly, of course. No parent sits their child down and says, "I didn't raise you to be happy. I raised you to be rich." But expectations have a way of revealing themselves. In comparisons with more successful relatives. In questions about promotions, land, and home ownership. In the disappointment that hangs in the air when a child is doing well enough to survive but not well enough to transform the family's fortunes. And perhaps nowhere is this tension more visible than in Kenya, where sacrifice is often treated as the highest form of love. Parents sacrifice for their children. Older siblings sacrifice for younger siblings. Entire generations sacrifice in the hope that the next one will live better. But what happens when sacrifice quietly becomes an...
Imagine you’ve been dating someone for four years. Things haven’t been good for a long time. You’re constantly stressed, arguing, and deep down, you know you’re not happy. But every time you think of leaving, a voice in your head says: “But I’ve already put so much into this relationship…” That, right there, is the sunk cost fallacy . Now imagine if, instead of hanging on, you stopped and asked yourself one simple question: “Would I choose this again today, with a clear mind and a full heart?” If your answer isn’t a resounding "Hell Yes," then maybe — just maybe — it’s time to let go. What is the Sunk Cost Fallacy? The sunk cost fallacy is when we continue to invest in something — time, money, energy, even emotion — not because it still makes sense , but because we’ve already invested so much. It shows up in our lives like this: “I can’t quit this degree now — I’m already in third year.” “We’ve already spent so much on this business; let’s keep pushing.” “I...